Free meditation classes for customers of traditional banks
NuRelax
PR Stunt for Nubank at Nubank Creative LabRole:
Lead Copywriter
Nubank customers already know the peace
of being in control of their own money.
That's why, on World Stress Awareness Day,
we gave a free meditation class to anyone who presented
a card from another bank.
#Peace.
of being in control of their own money.
That's why, on World Stress Awareness Day,
we gave a free meditation class to anyone who presented
a card from another bank.
#Peace.
Nubank CreativeLab:
Lawyers (It was not easy to piss off the big banks again):
Marcos Jarne, Mariana Caparelli
Art directors: Gabriel Berta, Paulo Assunção, Matheus Mauad
Copywriter: Arthur Lobão
Creative directors: Luiz Paccillo, Mihail Aleksandrov
Brand Strategist: Bruno Chenque
Brand manager: Flávia Tozzi, Rafael Brandão
PR Manager: Fernanda Lopes
Lawyers (It was not easy to piss off the big banks again):
Marcos Jarne, Mariana Caparelli
Art directors: Gabriel Berta, Paulo Assunção, Matheus Mauad
Copywriter: Arthur Lobão
Creative directors: Luiz Paccillo, Mihail Aleksandrov
Brand Strategist: Bruno Chenque
Brand manager: Flávia Tozzi, Rafael Brandão
PR Manager: Fernanda Lopes