A series of billboards and ADs for a better world (and milk)
Change without changing
Campaign for NotCo at NotAgencyRole:
Creative Director, Copywriter
NotMilk pours, slurps and tastes just like cow's milk,
but it's made 100% from plants.
With the concept "Change without changing", we created a series of ads to promote NotMilk 2.0 on social media and billboards.
but it's made 100% from plants.
With the concept "Change without changing", we created a series of ads to promote NotMilk 2.0 on social media and billboards.
NotAgency:
Art director: Thiago Lana, Trinidad Franco
Copywriter: Arthur Lobão, Katie Harrison
Creative directors: Arthur Lobão
CMO: Flavia Buchmann
Brand Strategist: Mona Román
Brand manager: Gustavo Allende
Creatives consultants: Kenzo Kramarz, Mariona Ortiz, Katie Harrison
Art director: Thiago Lana, Trinidad Franco
Copywriter: Arthur Lobão, Katie Harrison
Creative directors: Arthur Lobão
CMO: Flavia Buchmann
Brand Strategist: Mona Román
Brand manager: Gustavo Allende
Creatives consultants: Kenzo Kramarz, Mariona Ortiz, Katie Harrison